His band, Kassav’, found millions of listeners as it held on to Caribbean roots while reaching out to the world. He died of Covid-19.

Jacob Desvarieux in 2009. A member of the band Kassav’, he created the Zouk style of music, which combined the Afro-Caribbean traditions of the French Antilles with sleek electronic dance music.

Jacob Desvarieux in 2009. A member of the band Kassav’, he created the Zouk style of music, which combined the Afro-Caribbean traditions of the French Antilles with sleek electronic dance music. Credit...Mohamed Messara/European Pressphoto Agency

By Jon Pareles

Jacob Desvarieux, the guitarist and singer who led Kassav’, an internationally popular band from the French Antilles, died on July 30 in a hospital in Pointe-à-Pitre, Guadeloupe, the island where he lived. He was 65.

The cause was Covid 19, Agence France-Presse reported.

Mr. Desvarieux and the founder of Kassav’, the bassist Pierre-Edouard Décimus, created a style called zouk by fusing Afro-Caribbean traditions of the French Antilles with sleek electronic dance music.

Kassav’ made nearly two dozen official studio albums, and the band recorded an additional two dozen studio albums credited to individual members, along with extensive live recordings.

Kassav’ toured worldwide and sold in the millions, particularly in France and in French-speaking Caribbean and African countries. Mr. Desvarieux shaped a vast majority of the band’s songs as guitarist, songwriter, arranger or producer, and his amiably gruff voice often shared the band’s lead vocals, with lyrics in French Antillean Creole.

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